Agreements with Bloggers, Authors and Contractors

ONELAW advises clients on drafting, reviewing and negotiating agreements with bloggers, influencers, authors, designers, photographers, videographers, SMM agencies and other digital contractors.

Such agreements must regulate not only fees and deadlines, but also ownership and use of content, publication requirements, deliverables, liability, removal of materials and consequences of non-performance.

Scope of Services

ONELAW provides legal support in agreements with bloggers, authors and contractors across all key stages:

— analysis of the cooperation model;
— definition of the subject matter and expected deliverables;
— preparation of the brief or technical specification;
— fees, deadlines and payment terms;
— requirements for publications, layouts, photos, video and text;
— approval and revision procedures;
— transfer or licensing of exclusive and non-exclusive rights;
— rules for use of names, likenesses, brands and trade marks;
— confidentiality and reputational safeguards;
— liability for delays, content removal or refusal to publish;
— negotiation support;
— claims and dispute strategy.

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When ONELAW Can Assist

Agreements with Bloggers and Influencers

Terms for advertising integrations, publication schedules, formats, reporting, liability and content approval.

Agreements with Authors and Creators

Legal arrangements with photographers, videographers, designers, copywriters and other content creators.

Transfer of Content Rights

Allocation of rights in photos, videos, text, design, source files and other work products.

Agreements with Agencies and Contractors

Drafting and review of agreements with SMM agencies, advertising contractors, production teams, marketers and digital service providers.

Content and Payment Disputes

Support in disputes over quality, delays, non-payment, refusal to publish, removal of publications or unauthorised use of content.

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ONELAW Approach

The agreement must reflect how the work will actually be performed. It is not enough to state that the contractor will “provide services” or “create content”; the expected result, placement, ownership and consequences of breach must be precisely defined.

ONELAW structures these agreements around the client’s commercial objective, whether promoting a brand, launching a product, producing a campaign or protecting content.

Our objective is to ensure that the client receives not only a publication or file, but also a legally protected result that can be used without subsequent claims.

Key Points to Consider

Before signing, the parties should define who creates or publishes the content, the required deliverables and platforms, approval rights, ownership and reuse rights, consequences of removal or delay, evidence of performance, restrictions relating to competitors, confidentiality and reputational risk.

Without clear terms, a business may pay for work but receive no rights, face deleted publications, payment disputes, creator claims or restrictions on future use.